Chris Guillebeau’s Empire Building Kit: Insights from Week 4

Chris Guillebeau is the author of The Art of Non-Conformity and Unconventional Guides. He runs a course called Empire Building Kit (EBK for short) which I recently bought. This post is a little late because I was relaunching my part time jobs website. Nonetheless, this is the week 4 mindmap of my lessons from EBK.

Click on the link to see a large version of my Mindmap for Chris Guillebeau’s Empire Building Kit: Insights from Week 4 (opens in a new window/tab).

The main lessons of the week 4 (gosh can’t believe a month has passed by since I started this course) are:

• What lessons can I learn from existing successful lifestyle business through the case studies and how I can apply that into my business. There are 18 case studies, I got through 6 for this week and you can see in the mindmap what I learned from them.
• The main benefits of lifestyle business are tax deductions and most importantly, freedom. Freedom to choose your hours and freedom to work from anywhere but this freedom comes with its own set of responsibilities.
• Estimate market demand before working very hard on a product nobody wants. I learned a cool technique of marketing before manufacturing.
• The nuts and bolts of doing a survey to find out what the market wants. I love the tip on how to structure the survey to get effective response.
• Test the order process thoroughly as Chris discusses a funny but ironic case where he did not test out his order process causing his launch to falter.

Check out Empire Building Kit (aff link) where you can choose from 3 different versions to purchase.

Lessons from Week 3 of Chris Guillebeau’s Empire Building Kit

Chris Guillebeau is the author of The Art of Non-Conformity and Unconventional Guides. He runs a course called Empire Building Kit (EBK for short) which I recently bought and this is the week 3 mindmap of my lessons from EBK.

The main lessons of the week are:

1. Why franchising is a terrible idea.
2. Lessons from Nathalie Lussier and how she got people to pay for her passion for raw foods.
3. 5 steps to getting started on a new business and tons of ideas on improving an existing business.
4. Why competing on price sucks and competing on perceived value is the way to go.

Click on the link to see a large version of my Mindmap of Chris Guillebeau’s Empire Building Kit – Week 3 (opens in a new window/tab).

Check out Empire Building Kit (aff link) where you can choose from 3 different versions to purchase.

Week 2 Mindmap of Chris Guillebeau’s Empire Building Kit

Chris Guillebeau is the author of The Art of Non-Conformity and Unconventional Guides. He runs a course called Empire Building Kit (EBK for short) which I recently bought and this is the week 2 mindmap of my lessons from EBK.

Click on the link to see a large version of my Mindmap of Chris Guillebeau’s Empire Building Kit – Week 2 (opens in a new window/tab).

Check out Empire Building Kit (aff link) where you can choose from 3 different versions to purchase.

Week 1 Mindmap of Chris Guillebeau’s Empire Building Kit

Chris Guillebeau is the author of The Art of Non-Conformity. He runs a course called Empire Building Kit which I recently bought. One of my two learning purchases in 2011 and keeping with my commitment to keep learning in 2012, this is the week 1 mindmap of what I learned from the course.

Click on the link to see a large version of my Week 1 Mindmap of Chris Guillebeau’s Empire Building Kit (opens in a new window/tab).

Check out Empire Building Kit (aff link) where you can choose from 3 different versions to purchase.